A while back now, I wrote a blog post about the surprising presence of audio in business. But, how many times we encounter voice over in our everyday lives too. Over a 24 hour period I recalled how many times I encountered voice over being used. The results may surprise you…
My mobile phone let me down the other day. So, I dialled my network provider’s telephone support service. I encountered their interactive voice recognition software (IVR), from which an IVR voice over spoke, asking me to select options from my touch tone keypad.
They’re a little busy at the moment, so I get a voice over (usually, but always, the same one!) telling me that I may have to wait a while using their on-hold system, Cue an intermittent voice and some calming music, until I elect to select a call back option, which works well.
Sadly, the phone still won’t work after help from their technical team, so I venture to my local mobile phone shop the next day. Result! Not only this, but whilst I’m waiting to be served, I take a look at the new iPad they have on display. On the demonstration model, it features a children’s interactive story app. For that same company, I’ve recently voiced their latest children’s apps.
I continue my shopping escapade, and hear one of my colleagues voicing an in store radio commercial coming over the loudspeakers. It’s always a bit surreal when that happens for me, but quite comforting, and I give a wry smile.
Later that day, I drive to the supermarket. All is going well, until I get to the checkout and use the self-service automated system. Embarrassingly, the female voice over tells me that I have an ‘unexpected item in bagging area’, and is reminding me of this, with increasing regularity, until I discover…it’s my own handbag. How annoying. I even find myself muttering an unmentionable response in irritation, but it was gratifying to know that she couldn’t answer back ;>).
Driving home, I turn on the radio and hear one of my own commercials that I’d voiced for a radio station.
All is well, we’re home…just in time to put feet up and glance at a bit of TV…another familiar voice comes on in the commercial break…One of my colleagues voicing a commercial. I chuckle… ;>).
Can’t help but to take a peek at The X Factor, to see if Gary Barlow’s feud with Louis Walsh continues…And before I know it, that familiar Voice of God voice over, Peter Dickson, is announcing the next act…
During that 24 hour period I encountered no less than 8 different types of voiceover… In my case, two of them I had either voiced, or had a direct connection with. How many can you count during the same period?
So, whenever you go about your business, remember, you may not be alone…a voice over may be lurking there with you, just waiting to help… ;>)
If you’re looking for a voice over for your next project, why not get in touch!